Fundraising Communications and Creativity Masterclass

1 OCTOMBRIE 2019 – Novotel Bucharest City Centre Hotel (Calea Victoriei 37B, Bucuresti)

TIME

SESSION

PRESENTER

09:30 – 10:00

Registration and coffee

10.00 – 10.45

Understanding Emotion

Adrian Lorentsson

10.45 – 11.30

Relationship Fundraising

Adrian Sargeant

11.30 – 12.00

Coffee

12.00 – 12.45

Communications that work

Adrian Lorentsson

12.45 – 13.45

Lunch

13.45 – 14.45

Communications Design

Adrian Sargeant

14.45 – 15.30

Communications Critique

Adrian Sargeant, Adrian Lorentsson

15.30 – 16.00

Coffee

16.00 – 16.45

Storytelling

Adrian Lorentsson

16.45 – 17.30

Learning to Say Thank-You

Adrian Sargeant

Digital Fundraising Masterclass – Digital Campaign Hothouse

2 OCTOMBRIE 2019 – Novotel Bucharest City Centre Hotel (Calea Victoriei 37B, Bucuresti)

TIME

SESSION

PRESENTER

09:30 – 10:00

Registration and coffee

10.00 – 10.45

What qualities do some successful digital campaigns share?

Aroon Dougan, Jason Potts

10.45 – 11.00

Digital campaign build briefing

Aroon Dougan, Jason Potts

11.00 – 12.30

Building digital campaigns

Aroon Dougan, Jason Potts

12.30 – 13.30

Lunch

13.30 – 15.45

Building digital campaigns

Aroon Dougan, Jason Potts

15.45 – 16.45

Presentations

Aroon Dougan, Jason Potts

16.45 – 17.00

Wrap up

Aroon Dougan, Jason Potts

17.00

Finish

Cafea și gustări (aferente pauzei de cafea) vor fi disponibile participanților în cadrul celor două sesiuni de lucru (Building digital campaigns).

Atelierele Conferinței

3 OCTOMBRIE 2019 – Novotel Bucharest City Centre Hotel (Calea Victoriei 37B, Bucuresti)

09:30 – 10:00

Înregistrarea participanților

10:00 – 11:00

Plen deschidere: Fundraising brands and communication

(Adrian Sargeant)

11:00 – 11:30

Pauză de cafea

11:30 – 13:30

Ateliere la alegere

Fundraising communications and creative (Adrian Lorentsson)

Mindset: partener (Angela Galeța, Ioana Petrea, Maria Culescu)

Social Media for Fundraising
(Alexandru Negrea)

Evenimente speciale de fundraising
(Gabriela Cozmescu, Georgiana Vieru)

13:30 – 15:00

Pauză de prânz

15:00 – 17:00

Ateliere la alegere

Fundraising communications and creative (Adrian Lorentsson)

Meet the donor (Mădălina Marcu)

Buget mic, ambiții mari. Donațiile prin SMS pot fi soluția. (Anamaria Popa, Bogdan Tănasă)

Visul tau de fundraiser (Mirela Oprea)

4 OCTOMBRIE 2019

09:30 – 10:00

Sosirea participanților

10:00 – 12:00

Ateliere la alegere

Direct marketing to the max (Aroon Dougan, Jason Potts)

Unde sunt 60% dintre companii?

Curaj in fundraising: de la 0 la 250.000 Euro anual în 6 luni (Mădălina Marcu)

Fundraising și burnout (Suzana Gras)

12:00 – 13:30

Pauză de prânz

13:30 – 15:30

Ateliere la alegere

Cum sa iti transformi „fanii” in fundraiseri? (Andrei Chirtoc, Gabriel Solomon)

360 de grade în donor care

Povești de Fundraising (Georgiana Ilie)

Zeci de mii de relații unu la unu cu donatorii (Dana Carataș, Matei Iosipescu)

15:30 – 16:00

Pauză de cafea

16:00 – 17:00

Plen închidere: What it takes to succeed in the tech age: the art of lean

(Aroon Dougan, Jason Potts)